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Single Decisive Reasoning (SDR) at Superhuman
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Your SDR

Step 1: Brainstorm reasons for and against

Topic: Should we continue Superhuman's personalized onboardings? [Update!]


Add Pro
Add Con
Clear sample data
Type
Pro
Con
Reason
Who added
Reason
Who added
Customers will understand the product deeply
RV
Rahul Vohra
Customers will experience white-glove service
RV
Rahul Vohra
We can observe users in action and identify product improvements
RV
Rahul Vohra
We hear customer feedback, which informs product decisions
RV
Rahul Vohra
Onboarding individual customers is expensive
RV
Rahul Vohra
We would need to 10X our customer teams
RV
Rahul Vohra
We would need to expand our customer teams across time zones
RV
Rahul Vohra

Step 2: Categorize your reasons

Note: Start typing in a category and add it to the dropdown if it doesn’t already exist. These new categories will show up in the table.
Type
Reason
Category
Pro
Customers will understand the product deeply
Customer Experience
Customers will experience white-glove service
Customer Experience
We can observe users in action and identify product improvements
Product Development
We hear customer feedback, which informs product decisions
Product Development
Con
Onboarding individual customers is expensive
Implementation Cost
We would need to 10X our customer teams
Implementation Cost
We would need to expand our customer teams across time zones
Implementation Complexity


Step 3: Prioritize your categories

Categories
Remove
Category Name
Prioritize?
1
Implementation Cost
2
Customer Experience
3
Implementation Complexity
4
Product Development
There are no rows in this table

Your single decisive reason

You have prioritized
Customer Experience
as the most important category. These are the reasons in this category:

Customers will understand the product deeply
Customers will experience white-glove service

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